Red Bull Zero Finds a Performance Formula Among Courts & Drift Tracks

In a moment that captures the intersection of elite sport and the performance-driven lifestyle of the modern age, Egyptian athletes Nadine El Selawy and Hisham El Khatib step forward as the faces of a shifting energy drink landscape in Egypt. Their pairing comes alongside the rollout of Red Bull Zero — a release made for athletes and professionals chasing peak performance without the calorie compromise. Nadine El Selawy: Born into basketball, built on scoring history Raised in a household steeped in sport, Nadine El Selawy has been on the hardwood since the age of four. Today, she carries a résumé that includes three World Cup appearances and a standout collegiate career in the United States. After studying marketing, Selawy didn’t just graduate — she left her mark, becoming the all-time leading scorer in UNC Greensboro history. For Selawy, sustaining that level of competitiveness means being intentional about what fuels her body. That mindset makes the shift toward zero-sugar performance drinks less of a trend and more of a natural extension of her professional discipline. Hisham El Khatib: Precision, power, and control on the drift stage Across the motorsport scene, Hisham El Khatib has carved out his reputation as one of Egypt’s standout drifting figures. What began as a passion at 14 evolved into podium finishes, including three first-place victories in Red Bull Car Park Drift Egypt. For El Khatib, whose relationship with his car is inseparable from his identity, control behind the wheel starts with mental sharpness and sustained focus. That’s where the new formula comes in — combining caffeine, taurine, and B vitamins to support endurance and concentration throughout the day, on and off the track.